We are always pleased when our project enters the workplace.
Joining ESOSPORT means bringing a concrete culture of sustainability, circular economy, and end-of-life sports equipment recycling into the company and among employees.
A simple gesture with strong educational and environmental value, reinforcing ESG commitment and a shared sense of responsibility.
Our heartfelt thanks go to Generali Italia, a leader in the Italian insurance market and one of the major global players, which has chosen to introduce ESOSPORT to its employees across its headquarters in Milan, Mogliano Veneto, Rome, Turin, Trieste, Verona, Genoa, and Naples.
This initiative stems from the commitment of the Sustainability ERG (Employee Resource Group), a group of colleagues who share a common interest in sustainability and aim to promote concrete circular economy initiatives, actively engaging people and turning everyday actions into real positive impact.
Following the positive experience with denim collection, Generali Italia decided to expand the project with ESOSPORT, a partner that combines environmental sustainability, innovation, and social inclusion.
“The project – the company explains – demonstrates how sustainability can start from simple, everyday choices. Giving a second life to items that have already been part of personal stories means reducing waste, preserving natural resources, and generating shared value. Through the recycling of sports shoes, an individual action becomes a collective benefit: new spaces for play, sport, and community that combine environmental respect, social responsibility, and attention to future generations.”
Change also starts in the workplace.
And it can begin with a used sports shoe ready for a second life.